Poorly managed local listings can be the silent killer that is negatively impacting how your business is ranked in organic search results. Listings information includes your business name, address, phone number, website, hours, etc. Search engines weigh the number of sites your listings information appears on (called Presence) and how consistent the information is from one site to another (called Accuracy). Listings Accuracy and Presence account for 25% of the weight search engines use to rank businesses in organic search results.
Many people are unaware of the importance of listings Accuracy and Presence. We were unaware until we became a Chatmeter channel partner. Managing this information can be very challenging considering that anyone can suggest a change to your listing information on any of the sites it appears. In fact, changes are suggested to a listing on average every 6 days.
Chatmeter solves the problem of managing your listings by relentlessly monitoring, updating, and protecting your listings from inaccuracies, bad data, and duplicates.