Our Approach Osky Blue Support May 31, 2025

Brands You Know Trust Sentry Insights

Word of Mouth Strategy

Turn your existing customer base into raving fans that build your brand for you with a Word of Mouth Marketing Strategy designed and supported by Sentry Insights.

Deliver Great Service Consistently

Mystery Shopping

Leading the way in building brands that lead

The first step in generating fantastic word-of-mouth about your company is ensuring you continuously provide amazing customer service.

You must be able to gauge how well your team is upholding your brand’s standards and culture to do this. Mystery shopping establishes a quality control system for customer service that provides an in-depth analysis of performance in comparison to your standards and expectations.

Gather Customer
Feedback Seamlessly

Review Generation

Our review-generation campaigns are designed to get people talking about your business. This can be done by inviting your customers to leave reviews on the website you like (like Google, Yelp, etc.) via a QR Code, text message, or email.

The goal is to motivate more of your clients to share their experiences in client reviews and on social media platforms. When users conduct local SEO (also known as Near Me) searches, these indicators significantly influence how search engines rank businesses.

Engage with Your
Customers Easily to Build
Your Brand for You

Reputation Management

Across businesses and industries, growth is tied to word of mouth. The success of your business is heavily impacted by what people say about you. This is not a new phenomenon. Word of mouth has always existed, and potential customers have always reacted to the experiences of past or current customers.

What is new is the way customer experiences are shared, and the weight that each positive review or negative comment can have on your future. Social media comments can often make or break a reputation.

Reputation Management is absolutely necessary for any business trying to compete today. It combines public relations, marketing, and search engine optimization to create a positive impression of a business or brand.

Ensure Brand Reputation Consistency

Listings Management

Poorly managed local listings can be the silent killer that is negatively impacting how your business is ranked in organic search results. Listings information includes your business name, address, phone number, website, hours, etc.

Search engines weigh the number of sites your listings information appears on (called Presence) and how consistent the information is from one site to another (called Accuracy). Listings Accuracy and Presence account for 25% of the weight search engines use to rank businesses in organic search results.

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